• 0 Posts
  • 11 Comments
Joined 11 months ago
cake
Cake day: October 25th, 2023

help-circle
  • I think the big challenge with Polestar’s product strategy is that they are pushing upmarket into a very well saturated space.

    The biggest challenge is that they have built their customer base on a lower-market car than their public-facing intentions suggest.

    The Polestar 3 is positioned just fine, they want to be like Porsche and it’s right in line in terms of size, dynamics, and positioning as a lower-spec Cayenne compared to the Volvo EX90’s more stoic “Audi Q7 feel”. But when your primary seller, the Polestar 2, is positioned to compete with lower-market cars like the Tesla Model 3, it dilutes that brand you desperately want to move upmarket.

    Volvo handing off their S40 design to Polestar to use for the 2 was both a blessing and a curse for them.

    I suspect Geely is okay with Volvo and Polestar’s Audi > Porsche type relationship because they know that, some day, they’ll be able to get the Geely brand or Zeekr into the North American market to capture that lower-market segment.








  • Eric Hartman, a retired pilot in Lakewood, Colorado, junked his 2003 diesel Volkswagen Jetta in September in exchange for a rebate on a new Hyundai Kona electric. To qualify, the car needed to be more than 12 years old or have failed an emissions test.

    The problem with these programs is that they are not restricted enough.

    My own ICE would technically qualify for this, since it’s 14 years old now. But there is literally nothing about it that makes it a “clunker”… It’s in great mechanical condition, I get 32 MPG in most highway conditions, it’s a cool enthusiast type car, it fits my needs… Why would I even consider sending it to the scrapyard?

    And this vagueness means that, technically, a 2011 Toyota Corolla (or similar) could qualify. A Corolla is far and away one of the most reliable vehicles on the road, ICE or otherwise. It’s a car that a lower-income individual can just pay for with cash and drive it for many more years with minimal fuss. And yet, to benefit those buying new, it technically is allowed to be scrapped, removing it from the market.

    The sentiment is good but the types of vehicles that qualify need to be restricted to trucks, SUVs, and larger cars.




  • My question, why would a OEM spend all the effort to get PR on a gas car. To me personally its like boasting old tech. ie Apple using usb-c. Maybe im biased.

    Because people are still buying Subarus, that’s why. Right now, Subaru doesn’t really even need the Solterra to continue to be successful. They coast on their reputation. My first car was a Legacy wagon.

    They also redesign their cars on a five-year cycle, which is more frequent than most.