Looks like we have 2 so far.

  1. The Lucid Gravity-looks amazing.
  2. Subaru Forrester-ICE.

My question, why would a OEM spend all the effort to get PR on a gas car. To me personally its like boasting old tech. ie Apple using usb-c. Maybe im biased.

  • FerretThief@alien.topBEnglish
    1·
    1 year ago

    Gotta disagree with that sentiment. Feel like this is actually a good way to differentiate between their offerings.

    We’ve always used the term PHEV (Plugin Hybrid Electric Vehicle) take away the plug and it’s HEV. I don’t see the problem. Remember Marketing/Advertising is about communicating things as simply as possible and connect to consumers with meaningful verbiage, not about explaining technicalities.