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I must have been living under a rock/a different kind of terminally online, because I had only ever heard of Honey through Dan Olson’s riposte to Doug Walker’s The Wall, which describes Doug Walker delivering “an uncomfortably over-acted ad for online data harvesting scam Honey” (35:43).
I have the feeling that they’re not a British trans person talking about the NHS, or an American in a red state panicking about dying of sepsis because the baby they wanted so badly miscarried.