I don’t know if the BIG3 doesn’t much to expand basketball’s popularity in a way it helps the NBA. If anything, the BIG3’s who business model is to ride the NBA’s coattails and try to force the NBA to pretend as if the BIG3 is a sanctioned partner.
This right here. The Big3 ain’t reaching any market whatsoever that the NBA doesn’t already have a grasp on. The only reason the Big3 draws any attention is that ex-NBAers show up.
This right here. The Big3 ain’t reaching any market whatsoever that the NBA doesn’t already have a grasp on. The only reason the Big3 draws any attention is that ex-NBAers show up.