For starters, thanks to all who commented on my left post. It truly helped. For some context I just opened a mechanic shop and there’s no better community to ask for help than mechanics themselves. What are some call to actions? I’m trying to get people in the door. More foot traffic. So right now I have a “10% off first service” right on my business cards. I’d like to make a sign and put it out front considering that it’s a highly traffic dense area. I’m thinking “free oil change” just pay for the oil and filter. No labor being charged. At that point I’ll up charge in the oil a tad bit just to cover the basics. Any other call to actions? How can I gain business and even more business? Obviously besides my personal socials and words of mouth. How can I get more people in the door? Thanks again
I would also advise not giving away free oil changes. You will set yourself up to get those customers who just want free things. These are not the customers you want. I don’t know I your state has safety inspections. If so do those for a cheap rate to get customers in the door. Also offer tire fixes patches or plugs. If a customer I have never met comes to my shop I alway give the first plug tire free and say bring it back when you have a real problem. Also free obd che KS will get people in the door. Honestly there are so many cars ifyou open the doors people will start showing up