Endrick, a new football star recruited to Real Madrid, quoted Cristiano Ronaldo as his idol. This is also seen with Haaland, Mbappe, Saka, Vini Jr, Rodrygo, Kvara. So many young players today all state Ronaldo as an influence for them. Messi has more accolades than Ronaldo, but the only young players I can think that stated him as an influence is Julian Alvarez and Jude Bellingham. Why do you think most young players respect and admire Ronaldo more than Messi?
Ronaldo is way more about his brand and promoting himself. Imo, in these days of social media, that resonates with younger players. Messi is more subdued.